Show Menu

We're upgrading our system Tuesday, April 1-Wednesday, April 2. Certain features may be unavailable or unreliable.
If you encounter issues, please try again Thursday, April 3, or contact MNCPA customer service.

Help  |  Pay an Invoice  |  My Account  |  CPE Log  |  Log in

Webinar

A 7-Step Framework for Marketing Client Accounting Services

Monday, April 28, 2025
8-9 a.m. Central
1 CPE (1 non-technical)

Course code: 25WX-0335
View pricing

Register Me     Register Multiple

Firm administrators: Please log in before starting the employee registration process.


This course will help you develop an effective plan for revenue generation with client accounting services. The course will help you define and market to your chosen niches with effective and cost-efficient tactics. This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Major subjects

  • An efficient process to identify, attract and consultatively sell CAS to new prospects
  • Remain and leverage being "top of mind" with prospects and existing by communicating the real value of your services using a variety of channels
  • How to efficiently create and deliver an effective, ongoing, marketing, and sales plan with specific tools and tactics to sell your firm's CAS offering and differentiate you in the market

Learning objectives

  • Identify profitable business niches
  • Recall key attributes of the audiences that you want to reach
  • Identify effective packages and services for CAS services
  • Recognize how to deliver a marketable service offering
  • Identify strategies for lead generation
  • Recall a process for selling to leads
  • Select the right technology to help close sales and nurture referrals

Who should take this program?

  • Accounting professionals developing and offering client accounting services.

Pricing

Standard Member Fee $55.00
checkmark Standard Nonmember Fee $55.00
Our records indicate you are a nonmember. If you register, you will be charged $55.00 (Standard Nonmember Fee). Members: Please log in to receive member fee.
Register Me     Register Multiple

Firm administrators: Please log in before starting the employee registration process.

More program information

Location Online
Area
of study
Management
Field(s)
of study
Business Management & Organization - Non-Technical (1.0)
Level Basic
Format Group Internet Based
Sponsor CPA Crossings, LLC
NASBA ID#: 108744
Prerequisites Prereq. None
Advance
prep
None
Cancellation
policy
Receive a full refund if you cancel at least four business days before the event start date.
Learn more

Related programs

April 3, 2025 | Profitability Pricing: Boost your Bottom Line | Webinar

April 3, 2025 | The Untold LinkedIn Hyper-Growth Story | Webinar

April 4, 2025 | Benefits and Best Practices for Telework | Webinar

April 4, 2025 | When Leadership Fails | Webinar

April 4, 2025 | CFO Series: Changing Corporate Culture -- How to Improve it | Webinar

Search CPE catalog