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Webinar

Securing Executive Buy-In for Your Initiatives: Communication Techniques to Persuade Decision-Makers

Thursday, June 19, 2025
6-7:05 p.m. Central
1 CPE (1 non-technical)

Course code: 25WA-2041
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Alternate dates & more options


For HR and Business professionals, navigating the intricate dynamics of executive decision-making can often be a daunting task. Despite the meticulous hours invested in research, strategy formulation, and planning, the true challenge often lies in effectively communicating and gaining acceptance for these transformative ideas. A key aspect of this is the art of persuasion, ensuring that the merits of our proposals are not just understood but wholeheartedly embraced by decision-makers. This session is designed to empower leaders with the tools and insights needed to craft persuasive pitches, build a robust business case, and confidently communicate the ROI of their initiatives. Moreover, attendees will gain insights into the common pitfalls that can hinder their pitches and learn techniques to address objections frequently raised by executive leadership.

Major subjects

  • Persuasion
  • Executive Buy-In
  • Communication
  • Leadership

Learning objectives

  • Pinpoint and avoid the most common mistakes HR and Business leaders make when pitching their ideas to decision makers
  • Craft persuasive messages that build a concrete business case and convey a strong ROI for your initiatives
  • Leverage strategies to counteract and overcome objections commonly presented by executive leaders, ensuring your ideas gain the traction they deserve

Who should take this program?

  • HR and Business Leaders looking to grow in their ability to persuade and communicate with executive leaders and decision makers.

Pricing

Standard Member Fee $39.00
checkmark Standard Nonmember Fee $39.00
Our records indicate you are a nonmember. If you register, you will be charged $39.00 (Standard Nonmember Fee). Members: Please log in to receive member fee.
Register Me     Register Multiple

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More program information

Location Online
Area
of study
Personal development
Field(s)
of study
Personnel/Human Resources - Non-Technical (1.0)
Level Intermediate
Format Group Internet Based
Sponsor Business Professionals' Network, Inc.
NASBA ID#: 107810
Prerequisites Prereq. None
Advance
prep
None
Cancellation
policy
Receive a full refund if you cancel at least four business days before the event start date.
Learn more

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